Ship code.
We ship comms.
Shipcast turns a week of commits into a publishable changelog, two LinkedIn posts, and an email digest, written in your voice and held for your approval. Ten minutes of review instead of four hours of writing.
Founding invites go out weekly. One email when you’re in. No spam.
the gap
You shipped 14 features last quarter.Your users heard about two.
The material for every one of those announcements is already sitting in your commit log and closed tickets. The writing is the step that never happens, because it always loses to the next feature.
Watch a run turn commits into drafts- 4 mo agochangelog last updated: “bug fixes and improvements”
- fri 17:42launch post drafted, never published
- tuebiggest feature of the quarter shipped. quietly.
- every weekthe writing loses to the roadmap
- next week
the product
Commits in. Changelog, LinkedIn, email out.
A real week of commits and tickets on the left. The drafts Shipcast wrote from them on the right. Switch channels, approve one.
shipcast · weekly run · pingdeck/pingdeck
This week’s events
github + linear
v1.8.0: embeds, alert routing, fewer false alarms
release · 2d ago
feat: status page embeds - script tag + iframe fallback (#309)
mara · 3d ago
- filtered
docs: embed quickstart + framework snippets
jonas · 3d ago
feat: alert routing rules by service and severity (#304)
mara · 5d ago
fix: stop counting TLS handshakes >5s as downtime
mara · 6d ago
PIN-155: custom-domain SSL renewal fails silently
linear · closed 6d ago
feat: p50/p95/p99 percentile bands on latency charts (#301)
mara · 7d ago
- filtered
chore(deps): bump probe agent to node 22
mara · 7d ago
changelog entry · v1.8.0
Status pages now embed anywhere
Drop live status into any site with one script tag: 5.4 KB gzipped, updates over SSE, follows the visitor’s color scheme. There’s an iframe fallback for locked-down CSPs.
<script src="https://cdn.pingdeck.com/embed.js" data-page="acme"></script>
Route alerts where they belong
Match on monitor tag and severity, deliver to a Slack channel, an email list, or a webhook. First match wins; a default route catches the rest.
Fewer false alarms
- Slow TLS handshakes no longer count as downtime. A 6-second cert negotiation is a performance problem, not an outage.
- Custom-domain SSL renewals can’t fail silently anymore. CAA problems surface as a banner and an email before expiry.
draft, waiting for your review
Sample drafts from one week of commits at Pingdeck, the demo workspace. See the live changelog
how it works
Connect, calibrate, approve
Setup takes about ten minutes. After that, Shipcast runs weekly and waits for your yes.
Connect
Install the GitHub app and link Linear or Jira. Read-only scopes: commit messages, PR titles, ticket status. Never your file contents.
Calibrate
Paste a few posts you have actually written. Shipcast extracts tone, sentence length, and the words you never use, then drafts in that register instead of press-release voice.
Approve
Every week a draft set lands in your queue: changelog entry, two LinkedIn variants, an email digest. Edit inline, approve, done. Nothing publishes without you.
what you get
Built for founders who would rather ship
Every piece exists to get honest comms out of work you already did, without opening a blank document on Friday.
Voice calibration
Shipcast reads posts you have written and extracts tone, sentence length, and the words you never use. Drafts come out sounding like you on a good day instead of like a press release.
Noise filtering
chore commits, dependency bumps, and merge noise never reach a draft. Renames do not make headlines; shipped features do.
Approval queue
Every draft waits for you. Edit inline, approve the changelog, discard a LinkedIn variant. Nothing goes out on its own unless you turn on auto-publish (Pro).
Hosted changelog with SEO
A public page at shipcast.dev/c/you, server-rendered and crawlable, with per-entry URLs and proper meta tags. Custom domain on Pro.
Multi-channel by default
One weekly run drafts a changelog entry, two LinkedIn variants in different registers, and an email digest. Same facts, native to each channel.
A cadence, not a chore
Runs weekly or biweekly in your timezone, and you can trigger a run after a big release. Quiet weeks produce an honest short draft, or you skip them.
pricing
A free changelog, a paid comms loop
Lite hosts your public changelog free forever. Paid plans add the weekly drafts across every channel.
Lite
A public changelog that writes itself. Free forever.
- Hosted public changelog page
- 1 repository
- 2 generations per month
- GitHub, Linear & Jira sources
- "Powered by Shipcast" footer
Solo
The full weekly comms loop for one founder.
- Everything in Lite
- Weekly auto-drafts, unlimited generations
- 2 LinkedIn post variants per week
- Email digest drafts
- Voice calibration from your writing
Pro
For products that ship across multiple repos.
- Everything in Solo
- 3 repositories
- Custom changelog domain
- Auto-publish approved outputs
- Changelog themes
Team
Shared queue and voice for small teams.
- Everything in Pro
- Unlimited repositories
- 5 seats included
- Shared approval queue
- Per-member author attribution
Annual billing is 2 months free. See the full comparison
faq
Questions founders actually ask
Four of the most common. The full list covers data access, voice calibration, quiet weeks, and billing.
Your next update is already in the commit log
Join the waitlist and Shipcast turns it into a changelog entry, two LinkedIn drafts, and an email, reviewed and approved in minutes, not written from scratch on Friday.
See a changelog Shipcast wrote